Category SEO

Digital marketing refers to an umbrella of services that are together used to improve the online presence of ...

The first step towards creating a profitable online presence for your business is to build a website. If you already have a website up and running, that is a huge plus point right there. Now to get more people to visit your website, you have to optimize it. This is what is known as SEO, or Search Engine Optimization. SEO plays an invaluable role in getting more traffic to your website and helping it rank higher in search engine results. It is often the first step that any digital marketing service provider implements when optimizing your website.

The world of marketing is changing or as some marketers like to put it, has already changed irreversibly. Traditional marketing no longer attracts people the way it used to as their content consumption patterns have changed. For instance, more and more people are consuming content on their smartphones, which is a factor that works heavily against traditional advertising modes like TV and radio.

Why Should Blogging Be an Important Part of Your Digital Marketing Strategy? Did you know there is a ...